Apple launches new iPhone
Apple shares gained ground Monday after a report saying the California tech giant was set to announce its next iPhone at an event September 10.
In late morning trade, Apple shares were up 2.04 percent at $463.88.
The Dow Jones news website AllThingsD reported Sunday that Apple scheduled an event next month where it will announce its newest iPhone in an effort to regain ground lost to Samsung and other smartphone makers.
Apple shares gained ground Monday after a report saying the California tech giant was set to announce its next iPhone at an event September 10.
In late morning trade, Apple shares were up 2.04 percent at $463.88.
The Dow Jones news website AllThingsD reported Sunday that Apple scheduled an event next month where it will announce its newest iPhone in an effort to regain ground lost to Samsung and other smartphone makers.
